Official Branding Guide

SnapList Brand System

Use these assets and rules to keep SnapList consistent across the site, social profiles, decks, and product surfaces.

Wordmark

The Snap portion always uses the four-color sequence.

SnapList

Horizontal Logo (Light UI)

Horizontal Logo (Dark UI)

Brand Mark

Favicon (SVG)

Snap Red

#E53238

Primary accent (S)

Snap Blue

#0064D2

Primary accent (n)

Snap Gold

#F5AF02

Primary accent (a)

Snap Green

#86B817

Primary accent (p)

Midnight

#0B1020

Icon background / dark surfaces

Ink

#0F172A

Primary text on light backgrounds

Use the brand mark for app icons, favicons, and avatars.
Use the horizontal logo for headers, decks, and partnerships.
Keep minimum clear space equal to the height of the mark center circle.
Do not recolor the four-letter Snap sequence.
Do not place the dark logo on dark backgrounds; use the dark-background variant.